This post is going to be one big long rant about heterosexual people problems, so if that's not something you're interested in, consider yourself warned.
The marketing team behind Xbox have been working their little butts off lately, attempting to completely blanket all and every media with the glorious news that the new console is nearly here, OMG, let's set off fireworks etc etc. At first, the only thing I found annoying about the campaign was how totally comprehensive it was - I am perfectly aware the new console is coming out, and would really like it if I could stop reading out it now. However, considering this is from a company that are pretty notorious for making
sexism related PR bungles, over saturation is a pretty small niggle. I actually even saw an ad for the new Xbox that I liked! They released a cute little ad called "
His and Hers" that depicts a hot girl demanding her boyfriend turn off the soccer so she can kill some zombies, and while it's a little pandering, it's also pretty fun.
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I don't think my hair has ever been this perfectly styled, but otherwise this is a pretty
accurate depiction of a girl gaming. |
Then I came this charming little customisable letter put out by Xbox (and very swiftly redacted) as part of the promotional effort for their new console. If you click on this to view it full size you should be able to read the text.